Welcome to the April edition of our monthly stats update for all our local partner sites. This update covers statistics for 1st-30th April 2017.

Local platform reach

In April there were over 175,000 visits to the platform and over 139,000 visitors.

The busiest day for the platform was Tuesday 18th April, which saw over 8,000 visitors access local partner sites. The quietest was Saturday 15th April, when just over 2,200 visitors accessed local partner sites.


Top 20 graph

Biggest movers

  • Age UK Trafford who moved up 30 places from 101 to 70
  • Age UK Newcastle who moved up 28 places from 70 to 42
  • Age UK Norwich who moved up 25 places from 61 to 36
  • Age UK Kensington and Chelsea who moved up 24 places from 91 to 67
  • Age UK Herefordshire and Worcestershire who moved up 22 places from 41 to 19.

Top referrals from Facebook

These URLs shared on Facebook directed the most number of people towards local partner sites in April.

  • Age UK Burton’s jobs page which had 216 views from Facebook
  • Age UK Devon’s live well in later life page which had 135 views from Facebook.
  • Age UK Oxfordshire’s Home share page which had 130 views from Facebook.
  • Age UK Norfolk’s home care (Grays fair court) page which had 92 views from Facebook.

Top Referrals from Twitter

These URLs shared on Twitter directed the most number of people towards local partner sites in April.

  • Age UK Tameside’s jobs page with 46 views from Twitter.
  • Age UK Cheshire’s jobs page with 38 views from Twitter.
  • Age UK Shropshire Telford and Wrekin’s homepage with 25 views from Twitter.

Network reach on social media

The partners using So Ampli reached 57,030 people via social media in April.

So Ampli is Age UK’s platform for partners to share and use social media content quickly and easily, great if you don’t have a lot of resource for managing your social media accounts like Facebook and Twitter.

Glossary of terms

  • user: a visitor to your site
  • sessions: each visit an individual makes to your site
  • page views: number of pages viewed by all visitors
  • referrals: a link that refers users from one site to another (for example, a link on a facebook page to your website)