SEO and accessibility

Partners Merging or Leaving the Network

If Brand Partners merge or are in the position of leaving the network, there are various issues that will need to be addressed in terms of websites or social media.  These issues would only need to be addressed after any official decision has been reached with partnership affairs. Mergers Guidance Closures Guidance Mergers Website If […]

Using Google My Business

Google My Business is a free tool that allows you to make sure that your business information is accurate for users who search for you. It allows you to control how you appear on Google Search and Google Maps. Here are the instructions for signing up. Getting started Requesting rights if someone else has already […]

How to create a short link or redirect

#Page updated 15 October 2018 Please note these instructions only apply to the Age UK web address eg If your site has a bespoke address eg then this is NOT administered by either version of the CMS What is a redirect? What is a short link/Simple address? Upgraded CMS How to create a […]

Using images on your website

This is a guide to using images on your website. This will tell you about the different file formats available to you, naming conventions and the different tools you can use to edit or create images. 1. Types of image file 2. Size of images 3. Naming conventions 4. Optimisation and editing 5. Picture galleries […]

Creating accessible web content

Many people face challenges when using websites due to physical or intellectual disabilities. Improving the web accessibility of your site means that more people will be able to use it effectively. In this guide you will find: Key accessibility issues your users may face Guidelines for creating accessible content Accessibility checklist Further resources 1.   Key […]

Search engine optimisation – a guide

Search engine optimisation is important to make sure your website pages come up in search results online. On this guide you will find out: What are search engines and how do they work? What is search engine optimisation? Ways to make sure your website appears in search engine results Useful resources   1.   What are […]

How to write for the web

You may have read lots of advice on how to write good copy for your website. Here’s your definitive guide to writing for the web. Here you’ll find out: Basic principles for writing for the web Content for mobile devices: what to consider Basic principles – your content should: Be relevant to your users Have […]


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